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Fortune articles on Philip Morris, Lucky Strike, Reynolds Tobacco, and by the advertising agency that that created Kool and the Kool penguin (original, not photocopies), 1930s; Outdoor Advertising Company marketing of billboards; miscellaneous articles and images showing smoking in a good light; response advertisements by tobacco companies to the litigation of the 1990s; and articles from the American Lawyer (1999), on what tobacco companies gained from the tobacco settlement of 1997.

For Camel, see also oversize binders 159-163.